Musicow and Injective (INJ)Bring Music IP Onchain for Global Access
Musicow has joined forces with Injective (INJ)to bring music intellectual property (IP) rights onchain, aiming to make the asset class accessible to investors and fans globally. The partnership positions music IP—a $47.2 billion market as of 2024—alongside tokenized equities, real estate, and other onchain real-world assets (RWAs).
Musicow, a South Korean pioneer in fractional music ownership, has facilitated over $293 million in music IP transactions since 2017 through its platform. The company allows fans to invest in royalty rights tied to popular songs, receiving income from streaming and other revenue streams. With a U.S. presence launched in 2025 under a regulated structure, Musicow is now expanding its global reach through Injective's blockchain infrastructure.
Why Music IP Matters as an Asset Class
The music industry continues to grow as a cultural and financial powerhouse. Global recorded music revenue reached $31.7 billion in 2025, marking its 11th consecutive year of growth. The combined value of recorded and publishing rights nearly doubled over the past decade to $47.2 billion in 2024. By 2035, Goldman Sachs estimates the broader music market—including live events—will hit $200 billion, creating a strong case for music IP as a scalable, yield-generating, and non-correlated asset.
Institutional investors have already validated music IP's financial potential. High-profile acquisitions, including Sony Music's $1.27 billion purchase of Queen’s catalog and Justin Bieber’s catalog sale for $200 million, highlight the growing demand. Yet, retail investors have largely been excluded from this market—until now.
Injective’s Role in Tokenizing Music IP
Injective, a layer 1 blockchain designed for financial applications, brings the infrastructure needed to tokenize and trade music IP globally. Since launching its native RWA module in 2024, Injective has facilitated the onchain issuance of tokenized equities, commodities, and stablecoins. The network's interoperability with Ethereum, Solana, and other ecosystems ensures liquidity and accessibility for tokenized assets.
With Injective, Musicow can offer fractional ownership of music IP to international investors, combining its artist relationships and regulated framework with Injective’s high-performance blockchain. Notably, Injective’s institutional-grade features—such as sub-second block times and U.S.-regulated derivatives—help meet the compliance needs of large catalog owners.
What’s Next?
The partnership sets the stage for one of the largest cultural-IP tokenization projects to date. Musicow plans to launch major music catalogs through Injective in the coming months, with offerings expected to include globally recognized artists and franchise-level IP. Together, the companies aim to establish music IP as a recognized onchain asset class, rivaling treasuries and equities in accessibility and appeal.
With the total value of tokenized RWAs surpassing $32 billion by early 2026, music IP could become the next frontier in blockchain-driven investment. As details on the rollout and specific catalogs emerge, the market will be watching closely to see how this venture reshapes music ownership and investment.